Business Knowledge For It In Trading And Exchanges Pdf Reader
Pete Droge Download there. Accepted: 01 March 2007 Abstract Small businesses, in general, play dominant roles in terms of employment generation and share in total business activities. However, studies have shown that small businesses are also slow in their uptake of modern technologies including electronic commerce. This paper presents the result of an empirical study that investigates the adoption behaviour of small businesses in relation to business-to-business (B2B) trading exchanges in the context of Western Australia. Following extensive literature review on innovation adoption–diffusion theories and qualitative field study, a research model was developed which treated six sets of antecedents of small business's attitude towards B2B trading exchanges. The findings revealed that external influences raise the small business's awareness of an innovation. This awareness leads to the evaluation of the perceived direct and indirect benefits and a positive evaluation leads to a positive attitude towards the innovation. The results confirmed that a positive attitude towards B2B trading exchanges leads to the intention to adopt B2B trading exchanges in small businesses.
The findings also confirm that external, belief, contextual and control factors drive the attitude towards B2B trading exchanges. Implications of the results are highlighted. Small businesses contribute significantly to economic activities in Australia, employing over 47% of the private sector workforce and contributing over 40% to Australia's goods exports (,, accessed on 12 February 2007). In Western Australia (WA), small businesses account for 96.7% of total business numbers ( ) thus making it a significant industry in terms of employment generation and other economic activities. However, studies have shown that small businesses are slow to apply technology to improve their competitiveness as they are affected by their sheer small size and limited resources. Found that small businesses in Australia have been slow in their uptake of electronic commerce even though electronic commerce and its associated technologies could provide unique opportunities to small businesses to overcome issues with geographical remoteness and time differences.
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